A Public Service Announcement

The O.C. -- starting today -- joins Beverly Hills, 90210 and Melrose Place as shows you can watch in perpetuity via SOAPnet. On the one hand, this entails tuning into a network whose staple is re-airing daily episodes of what your great aunt refers to as her "stories," trying to remind yourself that people used to consider The O.C. at least somewhat hip while enduring commercials for Craftmatic Adjustable Beds and Rascal Scooters and various prodtcts meant to make a person poop either more or less frequently.

On the other hand, that first season of The O.C. was pretty fucking awesome.

Season One starts airing today, 6:00 p.m. Set your Tivo's, bitches.